Micro-lending

Management in Hospitality & Tourism

The Micro-accreditation in Management in Hospitality & Tourism aims to establish knowledge about hospitality and tourism, including travel and tourism, various business sectors and their industry functions and roles.

DATA

24 February

ECTS

7,5

FORMAT

Hybrid

DURATION

28 hours

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Course Objectives

At the end of the course, students will be able to:

  • Understand the evolution and challenges of hotel management and catering management;

 

  • Establishing the value proposition and the processes that support it in hotels and restaurants;

 

  • Planning and implementing services to optimise customer relations;

 

  • Measuring and operationalising brand management.
  •  

Course Outcomes

  • To equip students with a solid understanding of the hospitality and tourism industry;

 

  • Development of management capabilities and practices, including customer relationship management in hotels and restaurants.

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Co-financed by: